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Doria

Hats from Lecce since 1905, the result of tradition, craftsmanship and quality

Doria 1905 is a historic brand of handmade hats born in Puglia in a small tailoring workshop. The tradition of Doria 1905 is the result of tradition, craftsmanship and quality; its history is based on the sartorial tradition of handmade strictly Made in Italy.

Doria 1905 creates classic and timeless products using artisan methods, with a contemporary interpretation based on constant innovation. The trademark are the caps, berets, panamas and fedoras.

The handcrafted hats are an expression of classic, natural, refined style and accessible elegance. The brand takes the utmost care in the choice of materials, in the finishing of the details and in the respect of the history and tradition of made in Italy.

For this reality, tradition is a fundamental heritage, handmade hats are the result of processes handed down from generation to generation even if innovated by modern and advanced techniques. It proposes a classic hat made with passion and rigor, inspired by a refined and linear vision.

We came across this made in Italy reality while walking through the baroque streets of Lecce. The heat was stifling and we were in search of a straw hat. So, a lady who made fresh pasta on the street suggested we visit this magnificent hat-making workshop, and it was love at first sight.

“Ours is a centuries-old tradition. Each product is based on respect for gestures that are handed down from generation to generation”

Shop collection


Ariel
Doria
€119,00
Boris
Doria
€110,00
Tucson
Doria
€175,00
Ernest
Doria
€118,00
Rudol
Doria
€156,00
Ernest Leo
Doria
€168,00
Grace
Doria
€96,00
Tobar
Doria
from €138,00
Bergen
Doria
€128,00
Caleb
Doria
€132,00
Dalida
Doria
€120,00
Denys
Doria
€125,00
Hatton
Doria
€101,00
Karen
Doria
€172,00
Katherina
Doria
€140,00
Roberto
Doria
€177,00
Vittorio
Doria
€128,00
Trocadero
Doria
€187,00
Drop
Doria
€134,00
Jigen
Doria
€128,00
Golf
Doria
€106,00
Lord
Doria
€146,00
Sebastian
Doria
€37,00
Shelby
Doria
€95,00
Turenne
Doria
€115,00
Sailor
Doria
€150,00
Blix
Doria
€140,00